/ Serving West Michigan for 100 Years
Waterstone Insurance Agency is the second oldest operating business in Muskegon County. The company, along with its predecessors, has been serving the insurance needs of Western Michigan for over 100 years. We like to think that our age has made us wiser, while we pride ourselves in our ability to adapt to changing markets. Waterstone employees are committed to a high standard of excellence in all that we do to ensure a firm relationship of mutual trust and service with each of our clients.
Currently, Waterstone Insurance Agency serves the insurance needs of about 10,000 individuals, families, and businesses throughout Michigan. We offer a wide array of coverage, including:
- business insurance
- personal insurance
- life insurance
- health insurance
- group benefits
Waterstone Insurance Agency is large enough to offer an excellent array of insurance products and companies, but still small enough to provide our clients with the service for which we are known.
Waterstone Insurance Agency’s downtown Muskegon office is truly a one stop insurance agency. Our office includes a state-of-the-art computer system that includes special rating software that calculates real time rate comparisons with the most reputable and recognized insurance carriers in the industry. We are also connected online with all our carriers allowing us to promptly process claims and policy changes.
/ Our Mission
To provide complete insurance services for the individual and commerce at competitive prices with prompt, professional and courteous service.
/ Our Expertise
The Lakeshore is our home, and we’ve been servicing this beautiful city for over 100 years. From personal insurance to commercial, Waterstone Insurance Agency listens to your individualized needs and creates a plan fit for your budget.
/ Our Team
Michael has been in the insurance industry for 23 years. He graduated from Western Michigan University in 1999 with a bachelor’s degree in finance. Michael and his wife, Julie, have two children, Avery and Justin, and a dog named Brady. His hobbies include golf, hockey, fishing, boating, their kids’ sports events, and spending time with family.
Stephon has 35 years of experience in the insurance industry. Not only did he grow up in the industry, but he also worked at a family-owned agency for 22 years. He joined the Waterstone Insurance team in 2007. Stephon’s hobbies include skiing, golfing, biking, and spending time with his partner, Lori, and their children.
Deborah attended Muskegon Community College and has 47 years in the insurance industry. She and her husband, Michael, have two daughters, two grandchildren, and one Weimaraner. Her hobbies include painting, cooking, traveling, and spending time with her friends and family.
2020 marks Julie’s 35th year in the insurance industry. Before she started her own insurance agency in 2001, she worked for Blue Cross Blue Shield of Michigan and Physicians Health Plan. In 2008, Waterstone Insurance Agency asked her to handle their health business, so Julie has housed her agency, Julie R. Balgooyen Agency, there ever since. She and her husband, Jay, have two dogs, four children, two grandchildren, and another one on the way! In her free time, she loves to cook.
Susan has 45 years of experience in the insurance industry. She and her husband, Robert, have three children: Kendra, Geoff, and Justin. She also has eight grandchildren and loves spending her weekends watching their sporting events. In her free time, she enjoys traveling to visit her son in Europe, and spending quality time with her friends and family.
Merri graduated from Muskegon High School in 1978, and has spent the last 16 years working in the insurance industry. She and her husband have three children, one grandchild, and another one on the way! She enjoys painting, woodworking, knitting and crocheting, boating, spending time in Silver Lake, and spending lots of time with her family and friends.
Linda has 16 years of experience in the insurance industry. She and her husband, Rick, have a combined 10 children, 16 grandchildren, and two Yorkies named Bella and Sophie. In her spare time, Linda really enjoys spending time outside by camping and gardening. She also loves reading and spending quality time with her friends and family.
In 1971, Linda graduated Valedictorian from Fremont High School. She has 48 years of experience in the insurance industry. In her free time, Linda enjoys reading, attending her grandkids’ sporting events, and spending time with her family. She has three daughters, nine grandchildren, and two great-grandchildren.
Michelle has been in the insurance agency for 34 years. She and her husband, Jeff, have two children, Noah and Victoriana. In her free time, Michelle really enjoys spending quality time with her close friends and family, helping people as much as she can, listening to music, shopping, and swimming.
Agent Michelle has been in the Insurance industry for 14 years. Michelle and her husband Tony have two children. Michelle enjoys spending her time with her family, camping, and traveling.